Country Marketing Plan For IT/ITES – Uganda 2015-2020: Why Outsource Your IT & ITES Services to Uganda

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Country Marketing Plan For IT/ITES - Uganda 2015-2020: Why Outsource Your IT & ITES Services to Uganda

Uganda commonly referred to as the pearl of Africa for its beautiful vegetation landscape and wildlife is increasingly becoming the business hub for investment in especially Agriculture, Information Technology, Mining and Tourism among others. The Information Technology (IT) and Information Technology Enabled Services (ITES) sectors have increasingly attracted international companies and likewise local companies have invested in the sectors providing services to local and international communities.

The government has continued to provide an enabling environment as well as investment in innovation hubs, incubators and parks. In an unprecedented move the IT & ITES sector associations i.e. the Business Process Outsourcing Association (UBPOA) and the ICT Association of Uganda (ICTAU) and their members in collaboration with government of Uganda and the International Trade Centre (ITC) have taken a step to engage the regional and global community in trade in these sectors. The IT & ITES Export Plan and the Country Marketing Plan have been developed to guide all stakeholders in achieving results of exporting IT & ITES to increase wealth and job creation for Uganda.

The initial 30 companies targeted by the Netherlands Trust Fund III programme, funded by the Dutch Centre for the Promotion of Imports (CBI) and implemented by the International Trade Centre (ITC) should catalyse the sector to grow and achieve the desired goal. The Government of Uganda through the National Information Technology Authority (NITA) and its line Ministry will spearhead the implementation of the plan together with development partners and the private sector. Excerpts have already been taken from this plan to contribute to the National Planning Authority (NPA) and Office of the Prime Minister in developing quick interventions to increase exports in key sectors.

It is our desire and hope that this Country Export Plan achieves the ultimate goal of exposing and including Uganda in the international business arena so as to increase employment and wealth creation.